Brioche Dorée Arrives at the University of Kentucky

LEXINGTON, Ky. (Oct. 13, 2016) — At 10 a.m. tomorrow, Oct. 14, the University of Kentucky and Brioche Dorée will celebrate the grand opening of the eatery's new location in the Gatton College of Business and Economics.

The new and convenient eatery specializes in an impressive range of European café options. From fresh espresso-based coffees and croissant breakfast sandwiches to French-inspired pastries, the menu options and brand aura intend to recreate the classic streetside café in a modern environment that envelops all of the senses.

“This opening is the latest example of how we are bridging the quality that students and faculty desire with the convenience and taste profiles they expect,” said Jeff Drake, president of Brioche Dorée. “Keeping in mind that students desire healthy, customizable menu items, Brioche Dorée is sure to impress with its genuine Parisian character.”

Brioche Dorée’s selection of menu items is updated regularly to stay in step with the season and ensure the freshest ingredients. The brand’s traditional French products are of exceptional quality and freshness, and provided in a quick-service setting, much like Parisians find in their street markets.

“Whether our students and faculty are rushing off to their next class, or have a few minutes to relax, Brioche Dorée is sure to please everyone who wants a delicious meal, a quick coffee, or a tasty treat,” said Penny Cox, director of housing project implementation and new strategies for the University of Kentucky. “On campus, we strive to bring new and unique offerings for our students and employees. Brioche Dorée certainly fulfills that objective.”

Each Brioche Dorée dish is made simply and naturally, with signature menu items including the classic butter croissant with flour, yeast, butter, milk, eggs and nothing else. Or, for those looking to indulge, tartlets and chocolate croissants await the sweet tooth.

“We are working to bring our fresh bakery café experience to more universities across the country,” added Drake. “Our cafés are perfectly designed for settings that serve busy students, employees and visitors who want fresh bakery options and delicious drinks. We are confident that Brioche Dorée will build a great name for itself at the University of Kentucky and on many more campuses to come.”

UK is the University for Kentucky. At UK, we are educating more students, treating more patients with complex illnesses and conducting more research and service than at any time in our 150-year history. To read more about the UK story and how you can support continued investment in your university and the Commonwealth, visit  uky.edu/uk4ky. #uk4ky #seeblue

MEDIA CONTACT: Blair Hoover, 859-257-6398, blair.hoover@uky.edu