Campus News

New State Sales Tax to Impact UK Athletics Ticket Prices

LEXINGTON, Ky. (July 2, 2018) – On July 1, the Kentucky Department of Revenue began levying a 6 percent sales tax on the sales of admission to events hosted by most nonprofit organizations. This legislation affects the sale of tickets to UK Athletics events, a fact confirmed by extensive review with internal University of Kentucky legal counsel. 

UK Athletics is in the process of adjusting all ticket prices by adding the 6 percent sales tax to reflect one price inclusive of the tax. The 6 percent increase in ticket prices will be directly remitted to the state. 

Fans should be aware of the following information regarding the newly levied tax on nonprofit ticket sales affecting UK Athletics: 

  • The new sales tax went into effect July 1, 2018.
  • This change affects all season and single-game tickets. Single-game football tickets, inclusive of the sales tax, will go on sale July 3 at Ticketmaster.com.
  • Payments and purchases made prior to July 1 will not be affected.
  • Listed prices are in the process of being updated on UKathletics.com/tickets.

UK Athletics remains committed to its mission to positively represent the University of Kentucky and the Commonwealth of Kentucky on a national stage. UK Athletics events generate millions of dollars in economic impact for the Commonwealth of Kentucky and city of Lexington, with combined home attendance for all sports approaching 1 million each season.

UK Athletics also operates self-sufficiently, receiving no state or university funds and contributing millions toward the academic mission of the Commonwealth’s flagship university on an annual basis.  

In 2018-19 alone, UK Athletics will contribute $1.7 million for academic scholarships; pay the full rate for 330 athletic scholarships ($17.9 million); and pay a university assessment fee of $2.3 million, all while continuing to fund $65 million – about two-thirds of the cost – of the Jacobs Science Building, which opened in 2016. Moreover, starting this academic year, no student fees will go toward UK Athletics, making the university one of the small number of institutions in the country not to have such a fee.

UK is the University for Kentucky. At UK, we are educating more students, treating more patients with complex illnesses and conducting more research and service than at any time in our 150-year history. To read more about the UK story and how you can support continued investment in your university and the Commonwealth, go to: uky.edu/uk4ky. #uk4ky #seeblue