LEXINGTON, Ky. (Dec. 11, 2017) — One in three Kentuckians is at risk for diabetes and UK HealthCare’s Barnstable Brown Diabetes Center wants to change that statistic by bringing awareness to the problem with the #SinkDiabetes social media campaign.
To participate, record yourself taking a basketball trick shot. For every trick shot posted online with the hashtag #SinkDiabetes, $10 will be donated to UK HealthCare’s Barnstable Brown Diabetes Center. In addition, each person participating is asked to challenge – and tag – three more friends to participate in the #SinkDiabetes campaign. For ideas and information, watch: #SinkDiabetes
Here’s how it works:
- RECORD a video of you sinking a basketball shot – on a court, at home, at your office. Anywhere.
- SHARE it on Instagram, Twitter or Facebook with the hashtag #SinkDiabetes
- TAG 3 Kentuckians to sink their own shot and pass it along
Recognized as one of the top centers for diabetes and endocrinology by U.S. News and World Report, the UK HealthCare Barnstable Brown Diabetes Center is a multidisciplinary center designed to provide medical management in every area of diabetes, as well as educational support and research aimed at assisting with implementing lifestyle changes.
UK is the University for Kentucky. At UK, we are educating more students, treating more patients with complex illnesses and conducting more research and service than at any time in our 150-year history. To read more about the UK story and how you can support continued investment in your university and the Commonwealth, go to: uky.edu/uk4ky. #uk4ky #seeblue