Take a ‘Pink Door’ selfie to support UK Markey Cancer Center
LEXINGTON, Ky. (April 19, 2023) — James Monroe Homes is proud to announce the launch of its #PinkDoorCares campaign to support the University of Kentucky Markey Cancer Center. The home builder has adorned 17 new showcase and model homes with pink banners on their front doors to create awareness and raise funds for cancer prevention and treatment. James Monroe Homes will donate $5, up to $10,000, for each person who visits each home and poses for a selfie with the pink door. The campaign concludes on Sunday, May 14 at 7 p.m.
You can find these homes with the pink doors in three locations: Eastgate in Nicholasville (two homes), Barkley Meadows in Georgetown (10 homes), and Magnolia Pointe in Richmond (five homes). The doors are hard to miss, with a hot pink background and a large pink ribbon surrounded with spring flowers. Visitors can gain access to the unoccupied homes for a self-guided tour through the NterNow app from 7 a.m. to 7 p.m., seven days a week.
Individuals should scan a QR code located in the home to register the donation. The next step in the registration process is taking a photo with the pink front door. For each person in the photo, James Monroe Homes will donate $5. The more people in the photo, the greater the donation. Visitors can view up to 17 homes and register at each, knowing that they are supporting a great cause. The photo must be uploaded and submitted to record the donation amount.
"We are honored to support the UK Markey Cancer Center in their mission to provide world- class cancer care to the people of Kentucky," said James Monroe, president of James Monroe Homes. “Cancer, unfortunately, has likely touched all of our lives in some way. To James Monroe Homes, it is not about making a donation, it is about making a difference. We encourage everyone to visit our pink door homes and help us raise funds for cancer prevention and treatment."
"We are thrilled to receive the generous support of James Monroe Homes through their #PinkDoorCares campaign, which will help further Markey Cancer Center's mission to reduce the burden of cancer for all Kentuckians," said UK Markey Cancer Center Director Mark Evers, M.D. “We encourage everyone to participate by visiting these beautiful homes with the pink doors.”
The donations will not only support Markey - the pink door selfies will also help raise awareness of cancer prevention, early detection, treatment, and research – particularly for breast cancer. The pink doors are inspired by a James Monroe Homes employee who is a breast cancer survivor.
Get more information about the #PinkDoorCares campaign, including the locations of the Pink Door James Monroe Homes, please visit their website.
About James Monroe Homes: James Monroe Homes is the second largest home builder in Central Kentucky. In 2021, James Monroe Homes received the Honorable Mention Award from the National Housing Quality Awards. JMH is the first Kentucky builder to receive this award. In 2018, James Monroe was recognized by Professional Builder magazine as one of the top 40 under 40 professionals in the United States. James Monroe Homes currently builds in three communities in Central Kentucky. The builder prides itself on offering the Build with Confidence Promise to new home buyers.
UK HealthCare is the hospitals and clinics of the University of Kentucky. But it is so much more. It is more than 10,000 dedicated health care professionals committed to providing advanced subspecialty care for the most critically injured and ill patients from the Commonwealth and beyond. It also is the home of the state’s only National Cancer Institute (NCI)-designated Comprehensive Cancer Center, a Level IV Neonatal Intensive Care Unit that cares for the tiniest and sickest newborns, the region’s only Level 1 trauma center and Kentucky’s top hospital ranked by U.S. News & World Report.
As an academic research institution, we are continuously pursuing the next generation of cures, treatments, protocols and policies. Our discoveries have the potential to change what’s medically possible within our lifetimes. Our educators and thought leaders are transforming the health care landscape as our six health professions colleges teach the next generation of doctors, nurses, pharmacists and other health care professionals, spreading the highest standards of care. UK HealthCare is the power of advanced medicine committed to creating a healthier Kentucky, now and for generations to come.